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Doc. 8729

17 April 2000

Council of Europe "Europe, a common heritage" Campaign


Committee on Culture and Education

by Mr Takis Hadjidemetriou, Cyprus, Socialist Group


The report summarises the main objectives of the European campaign and notably the extension from conservation of the physical heritage to the social dimension, recognition of the importance of diversity and tolerance.

Written midway in the campaign, it recommends further involvement at national level and in particular in parliaments.

It also calls for co-ordination in the work of intergovernmental organisations and the formulation of clear and practical proposals for follow-up in the Council of Europe.

The main activities and events associated with the campaign are listed.

I.        Draft recommendation

1. The Assembly welcomes the Council of Europe’s “Europe, a common heritage campaign” and in particular as a means of bringing Greater Europe together to promote cultural diversity. The Assembly is also aware of the political and social relevance of respect for such diversity, in particular with regard to minorities.

2. This campaign has been appropriately timed to mark a quarter of a century since European Architectural Heritage Year of 1975. It responds to the Assembly’s call for an event to recognise the common heritage of Europe as a whole following enlargement.

3. It is an occasion on which to highlight the main advances in conservation policy. In particular the Assembly welcomes the extension of integrated conservation from urban planning to the environment and of the notion of heritage from buildings to objects, from archaeological sites to museums, from the material to the immaterial heritage of religion, customs, language or music.

4. As the Committee of Ministers has decided to include the natural heritage in the campaign, the Assembly recalls its recommendations in this area and in particular on the need for the adoption and opening for signature of the European Landscape Convention.

5. The Assembly would also ask the Committee of Ministers if this is not an appropriate moment to open negotiations on the European Charter for the Danube Basin that had been shelved in 1998.

6. The Assembly regrets the recent targeting of the cultural heritage in areas of political conflict. It recalls the mandate given to its General Rapporteur to mediate in such situations (Recommendation 788 (1976)). It would hope that the campaign could promote a more positive image of the cultural heritage as something to be enjoyed and shared.

7. The Assembly has itself several ongoing activities that should be seen as fitting into the campaign, and notably the preparation of reports on cathedrals and other major religious buildings, on the maritime and fluvial heritage, on disused hospitals and military buildings and on cultural tourism.

8. The Assembly has so far been represented at the introductory events of the campaign. Its respective committees, in particular but not exclusively those concerned with the cultural and natural heritage, are continuing to follow the main activities of the campaign.

9. The Assembly encourages national parliaments to hold at least one specific debate on the cultural and natural heritage issues raised by the campaign.

10. With regard to the conduct of the “Europe, a common heritage” campaign, the Assembly recommends that the Committee of Ministers

i. call on governments to ensure activities are launched in each country;

ii. call on member governments, on a national basis but also internationally, to increase support to non-governmental institutions and organisations pursuing the aims of this campaign;

iii. take the initiative in order to encourage co-ordination of the activity of intergovernmental organisations in these fields;

iv. draw on the experience of this campaign to formulate clear and practical proposals for subsequent action by the Council of Europe in the heritage area.

II.        Explanatory memorandum by Takis Hadjidemetriou


The “Europe, a common heritage” campaign was initially planned to run from September 1999 to September 2000. It was launched on schedule in Bucharest and Sibiu (Romania) but is likely to last to the end of the present year. The European Ministers responsible for the cultural heritage will then meet in Portoroz (Slovenia) in April 2001 and carry out a political evaluation of the campaign.

This is therefore an interim report. Its aim is to inform the Assembly on the campaign, to encourage parliamentary involvement at both European and national levels, and to enable comments to be made on the future conduct and direction of the campaign and its aftermath.


“European Architectural Heritage Year” of 1975 was the first occasion on which the Council of Europe brought the heritage to the attention of the general public. The main message of the campaign was that of integrated conservation, which essentially meant the inclusion of heritage considerations in planning. The notion of collective European responsibility was also evoked.

The Parliamentary Assembly played a central role through its active Sub-Committee on Monuments and Sites, and in particular through Lord Duncan-Sandys, who combined the roles of Assembly rapporteur, President of Europa Nostra, and Chairman of the European Organising Committee for the campaign.

Though largely successful in getting its message “A future for our past” across, the 1975 campaign was very much limited to the architectural heritage and did not include east European non-member states. There were also problems in ensuring follow up - the national committees were not maintained and the future of intergovernmental co-operation in the Council of Europe was itself in question.

The Assembly has helped in counteracting these tendencies. Heritage has also been a major area of its own activity and has been extended from buildings to include such fields as archaeology, cultural objects, the art trade and museums as well as the non-material heritage (pilgrim routes, minor languages, music, religion etc).

With the prospect of enlargement of cultural co-operation to the whole of Europe, the Assembly joined in 1992 with Europa Nostra (at that time presided over by Mr de Koster, former President of the Assembly) to call for a second Council of Europe heritage campaign to convey a broader message to the broader audience (see Recommendation 1172).

The “Europe, a common heritage” campaign

The present campaign has a more general message than that of 1975. It was decided by the Second Summit of the Heads of State and Government (Strasbourg, October 1997) in the spirit of the Vienna Summit of 1993. It has therefore political goals. But it has also social, ethical, cultural, economic and natural aspects. The Campaign Book sums these up in a “message” that the campaign is “proof of a united Europe, brought together through a common heritage enriched by its diversity”. Further uncertainty surrounds the notions of European cultural identity and common cultural heritage. These difficulties are perhaps endemic in the juxtaposition of cultural and political agendas that continues to characterise European cultural co-operation.

This report would however prefer to place emphasis on the positive messages of the campaign.

In the first place it not only maintains but extends the notion of integrated conservation. Planning, funding, promoting and even thinking about the cultural heritage is linked to our approach to organising such policy areas as our social, economic and educational as well as physical environment.

Recognition of the relevance of the religious dimension is a new and significant development.

Secondly the campaign, in line with the development of Assembly work, extends the notion of heritage from architecture to include other physical elements (the furnishings of buildings, objects, archaeological sites, museums) and other sorts of non-physical heritage (music, folklore, language, gastronomy etc as well as the remarkable inclusion of the natural heritage). It also provokes dialogue about what constitutes heritage, about the authenticity of the heritage industry, about tourism.

An important element of this dialogue is the recognition of the importance of diversity and of tolerance. The conflicts in Israel, in Cyprus and in former Yugoslavia have shown how closely the cultural heritage is bound up with potential for conflict. The Parliamentary Assembly has an important role to play in such delicate issues through its General rapporteur on the cultural heritage, a post currently held by Mrs Stepova. Protection of the heritage calls for shared responsibility and the sort of solidarity that was seen in the joint endeavours to protect heritage from earthquake damage in Turkey and Greece.

The third advance made by the “Europe, a common heritage” campaign is that it embraces the whole of Europe. It is based on the Europe of the 47 states signatory to the European Cultural Convention. Observer states such as Israel and Canada are also actively involved.

A fourth important aspect of the campaign is that heritage is enjoyable and should be enjoyed. Heritage is our civilisation and its diversity essential to our identities. But this diversity has to be carefully managed if it is to survive, just as our tastes have to be educated if we are to appreciate it.

Organisation and activities

The present campaign is not co-ordinated around a leading, political personality as was that of 1975 around Lord Duncan-Sandys. Co-ordination has instead been provided by the Council of Europe through the setting up of programmes of international events and transnational projects. The participating states themselves have varied in their approach, structure and programme.

The details of the campaign are published in a “Campaign Book” (currently under revision) but are more immediately available on the Internet site The activities are divided between events and national and transnational projects.

The length of this catalogue is in itself testimony to the richness of the subject.

If it is not clear on what grounds projects are included on these lists, there would appear to be no good reason for excluding projects. The campaign label should at this stage and in these circumstances be left open-ended.

Some further comments can be added.

Recommendations for the further conduct of the campaign

Not all countries have shown the same degree of interest. Encouragement can be drawn from comparisons and the power of example.

National Committees (or equivalent operational structures) are a focus for international and for national/local awareness raising. But they must be open-ended and not restricted to central government or one heritage branch.

Parliamentary involvement should be encouraged. Parliamentarians should be represented on national committees as for example in France. They should put questions in parliaments about the campaign and about heritage policies in general. National debates should be held on the heritage issues raised by the campaign.

The Parliamentary Assembly of the Council of Europe is itself setting a good example. Reports are being prepared on the conservation of cathedrals and other major religious buildings (Mr Eversdijk), on disused hospitals and military buildings (Mr Legendre) and on the maritime heritage (Mr O’Hara). We are also involved in consideration of cultural tourism and of the Yiddish heritage. The natural and cultural heritage will be combined in a study of the economic and social situation of rural youth. Various Assembly committees are involved, thus reflecting precisely the openness of the “Europe, a common heritage” campaign. We welcome the active involvement of President Lord Russell-Johnston in the promotion of the campaign.

We are also keen to support the essential contribution of the non-governmental sector. In 1975 Europa Nostra played a central role and is clearly still a central player. The Assembly is joining Europa Nostra in a Congress in Prague on 9-10 June 2000 as a contribution to the campaign. Other non-governmental activity is also to be encouraged. The European Museum Forum could for example be involved, which has for the past 20 or more years campaigned to improve the interface between museums and their publics.

This is also the opportunity to call for greater co-ordination between intergovernmental organisations (in particular between Unesco, the Council of Europe and European Union).

A final question is whether the present campaign, which has succeeded in encompassing the whole of Europe, should also be extended. In the first place we might think of surrounding non-European countries especially in the Mediterranean (Israel has already been mentioned but there is also Egypt and the Magreb). It would not be difficult to link also the European heritage of colonisation (Africa, Australia, India or Latin America) or the heritage of difference (Japan and China). Europe should respond to the challenge of globalisation.

It will be interesting to bring together the pieces for review in 2001. The experience of this campaign should be used for the formulation of clear and practical proposals for subsequent action by the Council of Europe in the heritage area.



State of progress (April 2000)


Decided by the Heads of State and Government at their 2nd Summit (1997), the campaign was launched on September 11th 1999 in Romania and will be closed at the end of the year 2000 in Latvia.


At the moment, all states parties to the European Cultural Convention have a National Committee or an equivalent working structure in charge of the campaign. At the second meeting of the Presidents or representatives of the National Committees or equivalent working structures, held on 23rd February 2000, 40 states parties to the European Cultural Convention, as well as Israel and the United States of America were present.


In order to enjoy high political patronage, a Committee of Honour was set up. It comprises twelve members who are giving their moral support to the campaign and contributing to its promotion in the media and in specialised circles:

§ Mr Emil CONSTANTINESCU, President of Romania, President of the Committee of Honour,

§ Mr Vaclav HAVEL, President of the Czech Republic,

§ Mr Edward SHEVARDNADZE, President of Georgia,

§ Mr Carlo Azeglio CIAMPI, President of Italy,

§ Mr Mario SOARES, former President of Portugal,

§ Mr Ugo MIFSUD BONNICI, former President of Malta,

§ HRH the Prince of Asturias,

§ HRH the Prince Consort of Denmark, President of Europa Nostra,

§ Baroness Gloria HOOPER, President of the European Foundation for Heritage Skills,

§ Mr Sakip SABANCI, Chairman of the Board of the Sabanci Holding,

§ Ambassador Adrien MEISCH, President of the European Institute of Cultural Routes of the Council of Europe,

§ Mr Jacques RIGAUD, President of the Association for the Development of the Industrial and Commercial Sponsorship (ADMICAL) of France.


§ 8 May 2000, London, Ceremony organised by the National Trust on the Grand Turk frigate, in the presence of Mr Chris Smith, Minister of State for Culture,

§ 24-31 May 2000, Strasbourg, first "Cinema and heritage" Festival, Odyssée Cinema,

§ 29-30 May 2000, Lisbon, Conference on the rehabilitation of housing in ancient centres as a factor of economic development and social cohesion,

§ 2-3 September 2000, Bern, official launch of the European Heritage Days 2000,

§ 21-24 September 2000, Oslo, first European Conference on "Voluntary organisations in the field of cultural heritage",

§ 27-29 November 2000, Strasbourg, International Forum on illicit trafficking of cultural property,

§ October 2000, Tbilissi, Georgia, Conference on "Democratic transition, market economy and cultural heritage",

§ End of 2000, Riga, Latvia, official closing ceremony of the Campaign.

§ 6-7 April 2001, Portoroz, Slovenia, 5th session of the European Conference of Ministers responsible for the Cultural Heritage. The theme of the session will be "Europe, a common heritage campaign - consideration of the results and follow-up perspectives".


The events planned by the transnational projects will attract over 2000 participants from 47 countries. Nearly 500 key speakers, including experts from other continents will take part in seminars, colloquies and international conferences. More than 250 national co-ordinators are working to achieve many of its objectives in the participating countries.

1. Religious monuments and sites: towards a culture of religions

§ Launch on 25-26 January 2000, in Strasbourg,

§ Cathedral Workshop II, on the craftsmanship of precious metals, 6-9 April, Warsaw,

§ Conference, 4-5 May 2000, in Madrid and Toledo,

§ 10-11 May 2000, International conference on the theme "Religions in the age of belief and tolerance", Tarsus, Turkey,

§ Cathedral Workshop III, on embroidery and sacred textiles, end of May - beginning of June 2000, Seville,

§ Cathedral Workshop IV, on sacred sculpture in stone and bronze, 1-3 September 2000, Cologne,

§ Cathedral Workshop V, on liturgical book arts, mid October - beginning of November 2000, Dublin.

2. Ancient universities route

§ Launch from 9 to 12 December 1999, in Alcalá de Henares, Spain,

§ Second meeting held from 13 to 14 March in Montpellier,

§ Next meetings: July 2000 in Bologna and 23-24 October 2000 in Cracow.

3. Decorative arts workshops

§ Launch on 29 and 30 November 2000, Strasbourg,

§ Next meetings on 8 and 9 June 2000, in Paris/Sèvres, 11 and 12 September 2000 and in November 2000.

4. Heritages of tourism and travel

§ Launch in co-operation with the European Foundation for Heritage Skills, on 15 and 16 October 1999, in Nice,

§ Next meeting on 27 and 28 October 2000, Lucerne.

5. Traditional musical heritage in Europe

§ First meeting held on 24 November 1999 in Strasbourg,

§ Second meeting held on 13 January 2000 in Paris,

§ Third meeting: 2-4 June 2000, Rethymnon, Greece.

6. Wooden culture in Europe

§ Launch to be held from 26 to 28 June, in Romania,

§ Next meeting from 28 to 29 September 2000, in Safranbolu, Turkey.

8. Industrial heritage

§ Launch on 14 and 15 September 2000, in Strasbourg

§ 23-24 October 2000, second meeting, participation in the Leipzig Fair, Germany

A forward-thinking activity was also started in the framework of the campaign:

§ launched at the " Heritage in the information society" seminar, held on 15 January 1999, in Paris,

§ continued with the "Heritage and memory : projects for living together", held on 12 and 13 September 1999 in Sibiu, Romania,

§ third meeting, "Role of heritage in a changing Europe", held on 3 and 4 February 2000, in Strasbourg,

§ fourth meeting, from 29 to 30 May 2000.

"Historically symbolic places", developed by the European Institute for Cultural Routes in Luxembourg, another campaign project, is aimed at the publication of a book on such places in Europe. The project is the subject of contract n°46/99 concluded with the Institute. The first meeting of the project was held in Paris on 12 July 1999.

*The projects European Heritage Days, Decorative arts workshops, Traditional musical heritage in Europe, Ancient universities route and International photographic competition are joint activities of the Council of Europe and the European Union, for which a Covenant has been signed.


Nearly 800 national, regional, transfrontier and local projects are being run in all the participating countries. Details of these projects are available on the campaign's website.


The communication strategy of the campaign reflects the diversity of the target groups and the universality of the message it spreads on different types of media:

§ logo designed by Publicis Koufra (Strasbourg) agency in the languages of all the participating countries

§ website

§ database at the address : ""

§ poster, brochure and presentation leaflet

§ Campaign Book

§ in the press and on radio and television (the press and television channels such as Euronews, France 3, CNN and Romanian Television Channel 1 have featured articles and programmes on the campaign's launch)

§ special issues of the "European Heritage" magazine (1999 and 2000)

§ special issue 91/1999 of the "Naturopa" magazine

§ photographic competition

§ "Campaign Express", a fortnightly newsletter

§ Information Bulletin, first issue in preparation

§ Press conferences :


Several countries have made voluntary contributions to the campaign.

The Romanian contribution to the campaign launch amounts to FF 2,163,000.

Norway made a voluntary contribution of FF 250,000 in 1998 (for the preparatory work) and another of FF 100,000 in 1999 (for the campaign launch in Romania).

Switzerland has announced two voluntary contributions: CHF 30,000 (for the "Landscape Award" project) and CHF 100,000 (for the "Heritages of tourism and travel" project).

Romania and Spain have also contributed to the campaign by way of secondment of national civil servants.

Partnerships with the business world were established at the official campaign launch. Contributions from TAROM - air transport company, Romtelecom, Romanian Television Channel 1, CEC, Luxten, Romarc Fuel, Ericsson, Shell, Unilever, Coca-Cola, OFC-DMB&B and other companies amount to FF 473,565.

Other partnerships are being sought. The secretariat is in contact with Philip Morris Inc., Portland International, Umberto Allemandi, American Express Inc..

The secretariat is also in contact with specialised European agencies including:

§ BDS Sponsorship in London,

§ Association for the Development of Industrial and Commercial Sponsorship (ADMICAL) in France (its President, Mr Jacques RIGAUD, is a member of the Committee of Honour),

§ The Prométhéa Foundation in Brussels.

Timetable of activities 1


§ 15 January, Paris : Seminar "Heritage in the information society"

§ 15-16 April, Berlin : European congress on "Heritage conservation and employment"

§ 22-24 April, Bruxelles : Colloquy "European Heritage Days: the keys to success and tomorrow's challenges"

§ 6-7 May, Budapest: 104th session of the Committee of Ministers, official communication of the Campaign's programme to the Foreign Affairs Ministers

§ 10 May, Strasbourg : first meeting of the Chairs or representatives of National Committees or other equivalent working structures in charge of the organisation of the Campaign

§ 3-4 June, Strasbourg : Seminar of the Naturopa Centre on the theme "Nature as heritage: from awareness-raising to action"

§ 12 July, Paris : first meeting of the "Historically symbolic places" project

§ 20 July, Strasbourg : meeting focused on the definition of certain procedures linked to the "Council of Europe Landscape Prize"

§ 3-4 September, Glasgow: International launch of the European Heritage Days 1999

§ 11 September, Bucharest: International launch of the Campaign

§ 12-13 September, Sibiu (Romania): Colloquy "Heritage and memory: projects for living together"

§ 7-8 October, Strasbourg: Establishment of the European Association of Historic Towns and Regions

§ 15-16 October, Nice : Launch conference of "the heritages of tourism and travels" transnational project

§ 3-4 November, Strasbourg: during its 105th session, the Committee of Ministers took note of the state of progress of the Council of Europe's activities and particularly "the launch of the Campaign in Bucharest from 10 to 13 September 1999"

§ 4-7 November : Presentation of the Campaign at the Cultural Heritage Fair (Carrousel du Louvre, Paris)

§ 5 November, Paris : Press conference on the Campaign jointly organised by the Council of Europe and the French National Committee for the Campaign

§ 24 November, Strasbourg : Meeting on the "Traditional musical heritage in Europe" transnational project

§ 29-30 November, Strasbourg : Launch of the "Decorative arts workshops" project

§ 9-12 December 1999, Alcalá de Henares, Spain: Launch of the "Ancient universities route" projet

Timetable of activities 2000


13 Meeting of the experts of the "Traditional musical heritage in Europe" project, Strasbourg

24-25       Launch of the "Religious monuments and sites: towards a culture of religions" project, Strasbourg

24-12 Feb.       Exhibition on the mediaeval murals of the district of Gemer (Gömör) in Slovakia, Committee of Ministers’ anteroom, organised by the Permanent Representations of Slovakia and Hungary.


3-4       "Role of heritage in a changing Europe", Strasbourg

23       Second meeting of the Presidents or representatives of National Committees or other equivalent working structures in charge with the campaign, Strasbourg


13-14       "Ancient universities route" project meeting, Montpellier, France


6-7       Conference on "Perception and protection of landscapes", La Granja, Spain

6-9       Cathedral Workshop II, on the craftsmanship of precious metals, Warsaw


4-5       Conference, "Religious monuments and sites: towards a culture of religions" project, Madrid and Toledo

8       Ceremony organised by the National Trust on the Grand Turk frigate, attended by Mr Chris Smith, Minister of State for Culture, London

10-11       International conference on the theme "Religions in the age of belief and tolerance", Tarsus, Turkey

10-12       "New patterns of urban and rural development", Colloquy, Strasbourg

15-17       Debate on the campaign, Parliamentary Assembly Standing Committee, Dublin

24-31       "Cinema and heritage" festival, Odyssée Cinema, Strasbourg

29-30 Conference on the rehabilitation of housing in ancient centres as a factor of economic development and social cohesion , Lisbon

29-30 Meeting in the framework of the forward-thinking activity

31       Press conference, "Europe, a common heritage" campaign presentation attended by the French authorities, Paris

?       Cathedral Workshop III, on embroidery and sacred textiles, Seville


2-4       "European traditional musical heritage" project meeting, Rethymnon, Greece

8-9       "Decorative arts workshops" project meeting, Paris/Sèvres

19       Meeting of the jury of the "Council of Europe Landscape Award" project, Strasbourg

20       Meeting of the jury of the "International Photographic Competition" project, Strasbourg

26-28       Launch of the "Wooden culture in Europe" project, Bucharest and Sighet, Romania


?       "Ancient universities route" project meeting, Bologna


1-3       Cathedral Workshop IV, on sacred sculpture in stone and bronze, Cologne

2-3       Official launch of the European Heritage Days 2000, Bern, Switzerland

11-12       "Decorative arts workshops" project meeting

14-15       "Industrial heritage" project meeting, Strasbourg, France

21-24       First European Conference on "Voluntary organisations in the field of cultural heritage", Oslo

28-29       "Wooden Culture throughout Europe" meeting, Safranbolu, Turkey


11-13       Conference "Sustainable tourism and employment", Berlin

23-24       "Ancient universities route" project meeting, Cracow, Poland

23-24       Participation of the "Industrial heritage" project in the Leipzig Fair, Germany

27-28       "Heritage of tourism and travel" conference, Lucerne, Switzerland

?       Conference on "Democratic transition, market economy and cultural heritage", Tbilissi, Georgia


?       Cathedral Workshop V, on liturgical book arts, Dublin

?       "Decorative arts workshops" project meeting

27-29       International Forum on illicit trafficking of cultural property, Strasbourg

End of 2000


The 5th session of the European Conference of Ministers responsible for the Cultural Heritage will be held in Portoroz (Slovenia) on 6 and 7 April 2001. The theme of the session will be "Europe, a common heritage campaign - consideration of the results and follow-up perspectives".


* *

Reporting committee: Committee on Culture and Education

Budgetary implications for the Assembly: None.

Reference to committee: standing mandate

Draft recommendation: unanimously adopted by the committee on 6 April 2000.

Members of the Committee: MM. Roseta (Chairman), Zingeris, de Puig , Ivanov (Vice-Chairmen), Arzilli, Bartumeu Cassany, Baumel (Alt.: Ehrmann), Billing, Cherribi, Chiliman, Cubreacov, Diaz de Mera, Dumitrescu, Fayot, Mrs Fehr, Mrs Granlund, MM. Hadjidemetriou, Haraldsson, Hegyi, Henry, Irmer, Mrs Isohookana-Asunmaa, MM. Jakic, Javelidze, Kalkan, Mrs Katseli, MM. Khripel, Kiely, Kofod-Svendsen, Kovacevic, Lachat, Mrs Laternser, MM. Legendre, Lemoine, Libicki, Mrs Lucyga, MM. McNamara, Melnikov, Mezeckis, Monfils, Mrs Moserova, Mr Nagy (Alt.: Szinyei), Mrs Nemcova, MM. O’Hara, Pinggera, Polydoras, Mrs Poptodorova, MM. Pullicino Orlando (Alt.: Debono Grech), Ragno (Alt.: Martelli), Risari, Mrs Saele, Mr Sağlam, Mrs Schicker (Alt.: Schieder), MM. Schweitzer, Shaklein, Siebert, Mrs Stefani, MM. Svec, Symonenko (Alt.: Khunov), Mrs Troncho, Urbanczyk (Alt.: Smorawinski), Vahtre, Valk, Wilshire, Xhaferi.

NB: The names of those present at the meeting are in italics

Secretaries to the committee: Mr Ary, Mrs Theophilova-Permaul, Ms Kostenko

1 This calendar does not include the activities taking place in the participating countries, their projects and programmes are available on the Campaign's website.